You don't have to wash your Always Wear Red jumper or scarf.

Not ever.

The best 100% Merino wool is antimicrobial.

That means it won't hold on to odours.

And we provide you with a cool little fragrance bag to keep things fresh anyway.

Stains can be spot cleaned or gently combed away.

(We provide you with a special comb).

And all of this means you save time.

And money.

And the planet.

No Wash.

If you really do have to give your jumper or scarf a wash.

Once a year or once every other year, maybe.

We bundle with your order enough wash for 28 years or even longer.

Just make sure you wash it cool.

Hand wring lightly.

And dry flat.

Here's a super blog from our friends at Clothes Doctor.